August 15th, 2025
Improvement

We've supercharged our Facebook integration with significant improvements to the Facebook Conversions API, helping you get more accurate data for your ad campaigns and a clearer picture of your ROI. This updated integration allows you to directly send purchase conversion data from PayKickstart to your Facebook Pixel, bypassing browser limitations and ensuring reliable tracking.
Deeper Data Syncing: Our integration now supports sending crucial data points, including the FBClid ID, which improves attribution accuracy and helps Facebook optimize your ad delivery more effectively.
Event-Based Triggers: You have complete control over when data is sent to Facebook. You can now create specific triggers for key events, including New Sale, New Trial, and Checkout Page visits.
Seamless Integration: The new setup process is split into a simple two-part flow: a one-time platform-level connection followed by an easy, per-product setup.
Once you've connected your Facebook Business account, you can enable the integration for any of your products. PayKickstart will then automatically send conversion data to your Facebook Pixel as soon as a customer completes a purchase, ensuring your ad reporting is always up-to-date.
To get started, go to Configure > Integrations, enable the Facebook Marketing service, and then activate the integration within your individual Product Settings in the Integrations section.
This improved integration is a powerful tool to maximize the performance of your ad campaigns. Log in to your PayKickstart account today and start tracking your conversions with confidence!